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Smart Corporate Trends Establishing a Wellness Program

By Hallmark Business Connections | March 23, 2014 | Blog Posts | Engage Employees

Last year around this time I blogged about the link between corporate wellness programs and ROI: When Should You Expect a Positive ROI For Your Wellness Programs? As we approach the end of another calendar year, data continues to show the positive impact corporate wellness programs have on the bottom line.

It’s still important as ever to encourage healthy lifestyles in the workplace, according to a recent article by Healthcare Finance News. New research published by the International Foundation of Employee Benefit Plans (IFEBP) found that among employers who measure the financial impact of their wellness program, 84 percent are achieving healthcare savings, with a significant number showing savings of $3 or more for every dollar spent.

Think about it this way: “Programs aiming to keep employees healthy are generally less expensive than reactive health care options that are often costly and temporary” (Daniel Zingale. Sacramento Business Journal). To boost the effectiveness of ROI, it is important to first secure the support of top management and design a program with wellness strategies specific to the health needs of your workforce. Then, spread awareness about the wellness program through meaningful internal communication and offer incentives to keep employees engaged and motivated to succeed.

Aside from ROI benefits, implementing a wellness program also boosts employee morale and makes for a happier workplace. Employees are more productive as they take fewer sick days, and job satisfaction rises as stress levels shrink. Happy and productive employees are often more innovative contributors to company growth and profitability.

Wellness programs take time to see cost reduction changes, but as your enter 2013 planning now is the time to invest in a wellness program because, in the end, your company will benefit from boosted spirits, increased productivity and overall financial success.

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